NASA Goes Ikea to Test Inflatable Annex for Space Station

It will rocket into space in 2015 with the blessing of the National Aeronautics and Space Administration, which last week awarded the firm a $17.8 million contract to demonstrate the technology. Eventually, Las Vegas hotelier Robert Bigelow wants to build separate stations that might be used as research laboratories orbiting Earth or to establish a permanent presence on the moon or Mars. "Ultimately, he's hoping to build hotels in low-earth orbit and have that be one of the up-and-coming space businesses — this will give him more credibility," said Marco Caceres, a senior space analyst with Teal Group Corp. in Fairfax, Virginia. "There's a lot of people out there that say, 'Oh c'mon, hotels in low-earth orbit — that's a fantasy right?' I believe he has the tools to do it." The challenge will be finding customers, Caceres said in a phone interview. Bigelow's primary focus is on corporations and governments interested in developing astronaut programs or doing research. Space tourism is secondary, and the company has tried to steer away from the space hotel label.